HSBC MYH Loan
No 1 About Project
WHAT IS MYH LOAN?
Actively focusing on developing digital and innovative lending solutions in Malaysia to cater to the evolving needs of its customers and to enhance the overall lending experience. Here are some key highlights about HSBC's digital and innovative lending initiatives in Malaysia.
No 2 Gallery
No 3 The Process
To cater to the evolving needs of its customers and to enhance the overall lending experience.
Cross-functional teams, including product managers, designers, developers, and subject matter experts, collaborate in ideation sessions to generate and evaluate potential digital lending solutions.
Concepts are developed based on customer insights, market trends, and the bank's strategic objectives, ensuring alignment with HSBC's overall digital strategy.
Once concepts are refined, Creates prototypes or minimum viable products (MVPs) to test the solutions with a smaller group of users or customers.
User testing and feedback are crucial in this phase, allowing HSBC to iterate and refine the solutions based on real-world usage and input.
Continuous integration, automated testing, and DevOps practices are employed to ensure quality, security, and seamless deployment.
No 4 Roles
- User eperience research
- Interaction design
- Usability inspection & testing
- User interface design
- Information architecture
- Prototyping
